Skin Care Ingredient Trends That Have Staying Power


 May 13, 2020

Skin Care Ingredient Trends That Will Have Staying Power Beyond 2020

The beauty industry is always shifting and evolving. Let’s take a look at how these skin care ingredient trends are sure to have staying power in the beauty industry in 2020 and beyond.

Natural Beauty Alternatives

Today, consumers are seeking out vegan, natural, and environmentally-friendly alternatives to conventional skin care ingredients. They want products with ingredients that they recognize as safe and effective.

For example, a plants-first approach has become more popular in skin care formulations over the years. In Mintel’s latest beauty trends report, Global Beauty and Personal Care Trends 2030, they note that lifestyle choices such as vegan beauty and clean eating were initially considered part of the counterculture movement (for hippies and eco-warriors) but have expanded to the mainstream. In fact, this wellness trend is so widely adopted by celebrities and social influencers making it a must-have skin care ingredient for most consumers.

A few other natural beauty alternative trends for skin care brands to watch include: cruelty-free, Halal beauty and nature-identical.

Find Vegan Skin Care Ingredients at Kinetik

Sucrabase SF BIO– This ready-to-use vegan petroleum jelly alternative gel base is 98.3% organically certified grade and made from Helianthus Annuus (Sunflower) Seed Oil, Glycerin, Prunus Amygdalus Dulcis (Sweet Almond) Oil, etc.

Read More: Vegan Color Cosmetics >>
Read More: Halal Beauty: What Brands Need To Know >>

Skin Microbiome Movement

Consumers who are obsessed with their skin care ingredients know that boosting their skin’s good bacteria is the key to enhancing skin appearance. Many beauty brands have even built their products around this kind of technology designed to soothe the skin and boost its defense by regulating microbiota pathways.

Probiotics, prebiotics, and enzymes all play a role in addressing the causes of skin conditions rather than just the symptoms. From microbiome-friendly skin care moisturizers and cleansers to skin microbiome-enhancing probiotic mists and serums, brands have plenty of opportunities to become innovative with formulation enhancements.

Find Microbiome Skin Care Ingredients at Kinetik

Coenzyme Q10 from Selco– This anti-aging active innovation offers protection against environmental stresses, thus reducing wrinkle depth.

Read More: What is the Skin Microbiome >>

CBD (Cannabidiol)

Hemp-derived and CBD (cannabidiol) based skin care products are nothing new, but it goes without saying that the demand for CBD-based beauty products is hot right now. Look for skin care moisturizers, cleansers, masks, and even “CBD facials” to dominate trends.

Research shows that the anti-inflammatory properties of CBD could be just what skin needs to help improve conditions such as acne, psoriasis, and eczema by reducing the inflammation.

Find CBD Skin Care Ingredients at Kinetik

CiBiDinol™ 30 from Xceptor– This water-dispersible CBD complex features increased bioavailability and enhanced delivery, providing up to 30 times more cannabidiol to the skin.

Stay on Top of Skin Care Ingredient Trends with Kinetik

At Kinetik, our experts stay on top of skin care ingredient trends to help you develop a winning formulation.

Kinetik is headquartered in the USA, but we work with clients and represent suppliers worldwide. Contact us at (732) 335-5775 to speak with one of our sales representatives about the raw ingredients to support your natural skin care formulations today.