Controlling Quality Raw Materials Used in Cosmetics

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 January 21, 2019

The Rising Interest in Raw Materials Used in Cosmetics

The cosmetic industry has witnessed explosive growth over the past few years as attention on clean beauty and organic personal care products gains traction. Consumers are seeking brands they can trust to deliver a consistent product that upholds their personal values.

This ranges from commitment to sustainability, fighting pollution, concern over quality raw materials used in cosmetics, as well as formulation transparency,

Controlling Quality

Controlling Quality

With the rise in interest surrounding raw materials used in cosmetics and personal care products, many brands have found a new way to differentiate themselves. Beauty brands are promoting their clean beauty values on social media platforms like Instagram, with a focus on their ingredients.

While these attempts to influence customer perceptions are a step in the right direction, online claims alone will not convince today’s shopper. In fact, these promises can actually backfire if they’re not delivered to satisfaction.

To reinforce these marketing claims, beauty brands must establish rigorous quality control around the raw materials in their products. From a formulation perspective, that means eradicating errors at every step of the development process. This includes initial product design, ingredient selection and sourcing, ingredient levels, cosmetic testing and the entire manufacturing process.

Trust = Delivering the same product with the same ingredients. Same formula. Every time.

That’s why it’s so important to work closely with a trusted supplier.

Ignoring the ‘cheapest’ supplier in favor of the most reputable raw ingredient supplier will ensure only high-quality ingredients make it into the final product. A trusted supplier, with equally high standards for raw materials and ingredients, will ensure delivery of a consistent, flawlessly formulated product that will live up to customers’ exacting standards.

National Standards for Raw Materials Used in Cosmetics and Personal Care Products Kinetik

National Standards for Raw Materials Used in Cosmetics and Personal Care Products

As consumers become more educated (and increasingly wary of harmful cosmetic ingredients), Washington has also taken notice. A corollary to the Federal Drug Administration (FDA), the Personal Care Products Council aims to pass guidelines for the safety and health of consumers using personal care products.

The Personal Care Products Safety Act, introduced in 2015, amends the Federal Food, Drug, and Cosmetic Act to require cosmetics companies to register their facilities with the FDA and to submit their cosmetic ingredient statements. Under the proposed bill, “A cosmetic cannot be sold if it contains an ingredient that is not safe, not safe under the recommended conditions of use, or not safe in the amount present in the cosmetic.”

Until these regulations are solidified, consumers are seeking cosmetic brands they can trust. This means formulating products with only quality raw materials has become a top priority for competitive brands.

Source Raw Materials for Cosmetics at Kinetik ALT

Source Raw Materials for Cosmetics at Kinetik

At Kinetik, we provide naturally active and functional raw materials used in cosmetics and personal care products, such as:

  • Eye care
  • Lip care
  • Decorative cosmetics
  • Face care
  • Skin care
  • Male grooming
  • Baby care
  • And more

We only offer the highest quality raw materials and ingredients for the brands we support. Through our extensive technical and commercial background we represent top suppliers from all over the world.

In addition to supplying raw materials, we also help beauty brands innovate market-ready formulations to address a wide variety of complex consumer demands. Contact us at (732) 335-5775 to speak with one of our sales representatives about raw materials used to support your cosmetic formulations today.